The five most popular questions about the story content of Gold & Greed: The Hunt for Fenn's Treasure, Season 1, excluding the overall plot and ending, are:

1. How did Forrest Fenn create the treasure hunt and what clues did he leave behind in his poem?
2. Who were the main treasure hunters featured in the series and what motivated their search?
3. What were some of the dangers and tragedies that occurred during the decade-long hunt?
4. How did the discovery of the treasure in 2020 impact the treasure hunting community and the people involved?
5. What unresolved questions or controversies remain after the treasure was found?

These questions arise from the series' focus on the cryptic poem with 24 lines containing clues, the personal stories of key searchers like Cynthia Meachum and Justin Posey, the documented deaths and legal disputes, the reveal of the finder Jack Stuef, and the lingering mysteries and conspiracy theories following the hunt's conclusion.